About Letang Animation

Established in March 2009, Letang Animation Information Technology Co., Ltd. is a large-scale culture & technology company focused on cultural products and a well-known R&D and distribution company in the field of animation and game. 
Its affiliates: Letang Culture (Brand licensing), Letang Animation (animation production), Lexing Entertainment (animation production), and Global Animation (overseas business). 
The company has formed a strong team of game development, operation and distribution focusing on animation and games, and has built an ecological circle around the animation industry over the years. 
Letang now has more than 400 employees (300+ in China, 100+ in the overseas), and more than 90% of them are highly educated. Its business covers more than 20 countries and it has established subsidiaries in Hong Kong, Nanjing and Chengdu as well as branches in Beijing, Shanghai, Shenzhen, Guangzhou, Taiwan, the United States, Japan, Korea, Singapore and Indonesia. In recent years, Letang Animation has reached in-depth cooperation with many international and domestic hot IPs: Boonie Bears, Pleasant Goat and Big Big Wolf, Armor Warrior, Ultraman, Ninja Turtles, A Chinese Odyssey, etc. It developed many awesome mobile games like Boonie Bears: Temple Bear Running, Armor Warrior: Hero Saga and Ultraman: Hero Legend. The total install number of these games has broken though 2 billion times. Letang, a leading brand in the domestic animation and game field.

Game Development
Letang Animation is committed to providing one-stop online entertainment experience for global players. The technical team has more than 300 members with strong R&D capabilities. We independently developed dozens of boutique mobile games. These products have ranked among many top mobile game ranking lists in China and some of them have a monthly flow of over 10 million CNY. The total download volume of Letang’s games has exceeded 2 billion times. Temple Bear Running, adapted to Boonie Bears, exceeded 800 million installs. This is the first game in China adapted from anime theme. With its excellent game experience and powerful IP, this game won great support and praise from players. Besides, Boonie Bears: Briar's Farm also exceeded overs180 million installs. The total install of Armor Warrior: Hero Saga, adapted from Armor Warrior, exceeded 400 million. Several other products also achieved over 10 million installs.


Game Distribution Operation
Beside the R&D strength, Letang also owns strong distribution and operation strength. It has set up the strategic partnership with operators like China Mobile, China Telecom, China Unicom, Google Play, Tencent, Baidu, 360, Huawei, Xiaomi, OPPO, Vivo, Lenovo, ZTE, Gionee, etc. And it has established extensive and in-depth cooperation with more than 600 domestic distribution platforms and more than 200 media. Therefore, Letang is able to push excellent products to tens of millions of users in a short period of time.


    • Top 100 Private Companies of Anhui Province Animation Company identified by the national Ministry of Culture
    • Double-software Company identified by MIIT
    • High-tech company identified by the Science and Technology Bureau
    • Vice President Unit of Anhui Service Outsourcing Association
    • Executive director unit of Hefei Service Outsourcing Industry Association
    • The first batch of Hefei Cultural Industry Demonstration Base
    • Jinpeng Award: the 5-Star Original Mobile Game Developer, the 5th Anniversary Special Contribution Award, the Most Expected Games Award
    • Cape Award 2015- Year's Best IP Adaptation Mobile Game
    • Gionee Estore- 2015 Best Single Game Award
    • Golden Dog Award- 2015 Most Expected Mobile Game Award
    • Fanta Cartoon- Best Contribution Award
    • Tianfu Award- 2015 Best Star IP Adaptation Award TOP10
    • Tianfu Award- 2015 Mobile Game Award (single type) TOP 10
    • Tengfei Award- 2015 Tencent Excellent Partner Award
    • PLAY.CN 2015- Best Original Cooperation Award
    • The First Blackstone Award in 2015- Top 10 IP Game Award
    • China Telecom Game Base- 2015 Best Original Cooperation Award
    • Golden Apple Award- 2014 Most Popular Developer
    • 2014 Annual Excellent Golden Finger Award of the China Animation Game Industry
    • The 4th China Original Android Mobile Game Competition- Jinpeng Award
    • China Mobile Jiangsu Mobile- 2014 Excellent Partner
    • 2014 Pan Game Development Alliance Annual Summit- Golden Exclamation Award
    • 2014 Anzhi Official List- Year's Best Casual Game
    • Outstanding Game Award of China Game WoStore in 2013
    • 2013 Wo Store- Outstanding Game Award
    • TOP20 Global Partners of China Mobile in 2011, 2012 and 2013
    • Best Action Game Award & Top 10 China Original Android Mobile Game Developer
    • Jinpeng Award in 2011, 2012, 2013 and 2014
    • The 3rd Animation Competition of Anhui Province- Excellent Online Animation Award
    • The 1st and 2nd Anhui Animation Competition- Golden Magpie Award
    • Key demonstration company in Anhui for cultural reform and development
    • Executive director unit of Hefei International Chamber of Commerce
    • Letang Animation won the Best Original Award in the internal evaluation of China Telecom Game Base in 2015
    • China Unicom- 2015 Wostore Single Game Award
    • Lemon Assistant- Best Single Mobile Game
    • Cape Award 2016- Armor Warrior: Nawa Anger won the Best Original Game Award
    • Cape Award 2016- Boonie Bears: Mecha Briar won the Best Casual Mobile Game Award
    • Cape Award 2016- Boonie Bears 4 won the Most Expected Game Award
    • Cape Award 2016- Year's Best Mobile Game Developer
    • Golden Tanzi Award 2016- Boonie Bears: Mecha Briar won the Best IP Adaptation Single Game Award
    • Most Powerful Game R&D Enterprises of Golden Dog Prize 2016
    • Golden Dog Award 2016- Boonie Bears: Briar's Farm won the Best Mobile Single Game Award
    • Golden Dog Award 2016- Letang Animation won the Most Powerful Game R&D Company Award
    • Wostore Partner Conference 2016- Boonie Bear: Mecha Briar won the Popular Game Award
    • Golden Exclamation Award 2016- Boonie Bears 3: Great Ambitions won the Best Parkour & Racing Game of the Year
    • Golden Exclamation Award 2016- Letang Animation won the Best Contribution Award of the Year
    • TJinpeng Award 2016- Letang Animation won the Best Original Developer of the Year
    • Jinpeng Awards 2016- Armor Warrior: Return of Hero won the Best Racing Game of the Year
    • Jinpeng Awards 2016- Boonie Bears 4: Jungle Adventure won the Most Expected Single Mobile Game of 2017
    • InTouch 2016- Letang Animation won the Best Business Potential Award
    • Gold Magpie Award 2016- Boonie Bears: Briar's Farm won the Gold Award in the 4th Anhui Animation Competition
    • Tianfu Award 2016- Boonie Bears: Mecha Briar won the Top 10 Single Game Award of the Year
    • Tianfu Award 2016- Boonie Bears: Mecha Briar won the Top 10 Single Game Award of the Year

Strategic partners

Operating Partners

Le WeChat public number

Healthy Gameplay Advice: Reject bad games or pirated games. Protect yourself and beware of being deceived. Play games temperately and enjoy a healthy life.
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